Skyscanner
Ugly flights

A report in 2017 stated that two thirds of millennials are deciding their holidays based on instagrammability alone.

But there are so many amazing destinations that people are missing out on just because they’re not photogenic enough.

Skyscanner would create The Insta-Flight Exchange. The idea is that the less instagrammed a destination is, the cheaper the flights will cost and vice versa, encouraging holidaymakers to experience more than just what their Instagram feed is telling them.

 
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